I’m a marketing executive who works at the intersection of growth, brand, strategy, and impact. Over the past two decades, I’ve helped organizations across technology, finance, education, healthcare, and mission-driven sectors strengthen their brands, engage audiences, generate demand, and turn complex challenges into measurable action.

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My career began in design and branding, giving me a creative foundation that still shapes how I approach positioning, storytelling, and customer experience. Over time, that foundation expanded into integrated marketing, growth strategy, demand generation, digital and lifecycle marketing, communications, analytics, and organizational leadership. The result is a hybrid approach: I’m equally comfortable developing the strategy, building the infrastructure behind it, aligning teams around it, and working alongside them to execute it.

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At Dimensional Fund Advisors, I supported institutional, financial advisor, and retirement businesses during a period when firmwide assets under management grew from approximately $140B to $230B. At the Texas Public Charter Schools Association, I helped develop and execute the Charter School Revolution advocacy campaign, growing its supporter database and contributing to legislation that secured $60M in facilities funding for Texas charter schools.

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Beyond my professional work, I founded Exercise & Excess, a lifestyle and community brand built around fitness, friendship, and fun. What started as a small running group has grown to more than 4,500 members and become one of Austin’s largest fitness and social communities. It’s a real-world example of something I’ve seen throughout my career: authentic connection, consistent engagement, and a strong sense of purpose can build remarkably durable brands.

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Austin has been home since 1999, and I’m deeply connected to its creative energy—through community involvement, raising my two kids, live music, running, and everything in between. I’m also a lifelong songwriter and guitarist. Whether I’m developing a marketing strategy, building a community, or writing a song, I’m ultimately interested in the same challenge: finding the idea that connects with people and gives them a reason to care.

View my résumé for a deeper look at my experience, or get in touch if you'd like to talk about how I can help your organization grow.