Freescale Semiconductor

Developed a series of global print campaigns promoting Freescale’s innovation, leadership, and culture during its spinoff from Motorola. The “Diversity—The Nature of Freescale” series celebrated the strength of people and ideas that fuel innovation, blending bold photography with modern industrial imagery. Complementary “Connect in Cannes” ads targeted executive audiences during industry events, using clean visual storytelling to elevate brand prestige and connection.